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T 79
Tourism and intercultural communication and innovations / / edited by Genka Rafailova and Stoyan Marinov. - Newcastle upon Tyne : : Cambridge Scholars Publishing,, ©2019. - 1 online resource. - Includes bibliographical references. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/EA9CE24F-4A4C-45D2-B172-D791FDAF474E. - ISBN 9781527533783 (electronic bk.). - ISBN 1527533786 (electronic bk.)
Online resource; title from PDF title page (EBSCO, viewed May 22, 2019).
Содержание:
Intro; Table of Contents; Part I; Chapter One; Chapter Two; Chapter Three; Chapter Four; Chapter Five; Chapter Six; Chapter Seven; Chapter Eight; Chapter Nine; Chapter Ten; Part II; Chapter One; Chapter Two; Chapter Three; Chapter Four; Chapter Five
~РУБ DDC 306.4819
Рубрики: Culture and tourism
Intercultural communication
Tourism
Tourism--Social aspects
POLITICAL SCIENCE / Public Policy / Cultural Policy.
SOCIAL SCIENCE / Anthropology / Cultural.
SOCIAL SCIENCE / Popular Culture.
Аннотация: This volume presents the results of Bulgarian and international tourism research, and brings together selected papers from the international conference ""Tourism and Innovations"" held in Varna, Bulgaria, in 2018. It contains theoretical and empirical approaches towards various aspects of tourism concerning both innovations in tourism development and in foreign languages education. As a whole, the book presents innovative solutions and processes in tourism, including management and staff training, provoked by today's opportunities and challenges for future tourism development. The first part i.
Доп.точки доступа:
Rafailova, Genka, \editor.\
Marinov, Stoyan, \editor.\
International Conference on Tourism and Innovations ((2018 : ; Varna, Bulgaria))
T 79
Tourism and intercultural communication and innovations / / edited by Genka Rafailova and Stoyan Marinov. - Newcastle upon Tyne : : Cambridge Scholars Publishing,, ©2019. - 1 online resource. - Includes bibliographical references. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/EA9CE24F-4A4C-45D2-B172-D791FDAF474E. - ISBN 9781527533783 (electronic bk.). - ISBN 1527533786 (electronic bk.)
Online resource; title from PDF title page (EBSCO, viewed May 22, 2019).
Содержание:
Intro; Table of Contents; Part I; Chapter One; Chapter Two; Chapter Three; Chapter Four; Chapter Five; Chapter Six; Chapter Seven; Chapter Eight; Chapter Nine; Chapter Ten; Part II; Chapter One; Chapter Two; Chapter Three; Chapter Four; Chapter Five
Рубрики: Culture and tourism
Intercultural communication
Tourism
Tourism--Social aspects
POLITICAL SCIENCE / Public Policy / Cultural Policy.
SOCIAL SCIENCE / Anthropology / Cultural.
SOCIAL SCIENCE / Popular Culture.
Аннотация: This volume presents the results of Bulgarian and international tourism research, and brings together selected papers from the international conference ""Tourism and Innovations"" held in Varna, Bulgaria, in 2018. It contains theoretical and empirical approaches towards various aspects of tourism concerning both innovations in tourism development and in foreign languages education. As a whole, the book presents innovative solutions and processes in tourism, including management and staff training, provoked by today's opportunities and challenges for future tourism development. The first part i.
Доп.точки доступа:
Rafailova, Genka, \editor.\
Marinov, Stoyan, \editor.\
International Conference on Tourism and Innovations ((2018 : ; Varna, Bulgaria))
2.
Подробнее
M 94
Multilevel approach to competitiveness in the global tourism industry / / edited by Sergio Jesus Teixeira and Joao Matos Ferreira. - 4018/978-1-7998-0365-2. - Hershey PA : : Business Science Reference, IGI Global,, [2020]. - 1 online resource (393 pages) ( час. мин.), 4018/978-1-7998-0365-2. - (Advances in hospitality, tourism, and the services industry (AHTSI) book series). - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/CC7B507D-551C-4E4D-B408-E76D7F371E7E. - ISBN 1799803678 (electronic book). - ISBN 9781799803676 (electronic book)
Description based on online resource; title from digital title page (viewed on November 11, 2019).
Параллельные издания: Print version: :
Содержание:
Chapter 1. Introduction to the multilevel approach to competitiveness in the global tourism industry -- Chapter 2. Competitiveness of the hotel industry: a knowledge management approach -- Chapter 3. What are the challenges of cyber-physical models in the tourism business? -- Chapter 4. La barranca del Rio Santiago as tourist and eco-touristic attraction for the brand Guadalajara Guadalajara: focused on national tourism -- Chapter 5. Critical and inhibiting success factors in interorganizational networks: a case study -- Chapter 6. Tourist shopping and omnichanneling -- Chapter 7. Psychological wellbeing as a creative resource for businesses in the tourism industry: a multidisciplinary view -- Chapter 8. Post, ergo sum: social media and brand competitiveness in tourism the case of Molisn't -- Chapter 9. Tourism in a salt pan: does creativity matter? -- Chapter 10. Entrepreneurship and innovation in tourism e-businesses: their relationships with their audiences -- Chapter 11. Heritage as a source of competitive advantage: lessons from Madeira -- Chapter 12. Knowledge and technology transfer in tourism SMEs -- Chapter 13. What do we know about destination branding? -- Chapter 14. Achieving a competitive management in micro and small independent hotels -- Chapter 15. Agrotourism as an opportunity to enhance the development and competitiveness of rural areas -- Chapter 16. How can marketing intelligence support tourism companies to increase their competitiveness? -- Chapter 17. Applicability of circular economy in the hospitality industry: consumers' perception -- Chapter 18. Tourism policies and the investment dynamics of micro-level firms: the way forward to regional tourism development? the case of Portugal.
~РУБ DDC 338.4/791
Рубрики: Tourism.
Tourism--Social aspects.
Tourism.
Tourism--Social aspects.
Аннотация: "This book examines the issues, challenges, opportunities, and trends in the global tourism industry"--
Доп.точки доступа:
Teixeira, Sérgio Jesus, (1984-) \editor.\
Ferreira, João J. M., \editor.\
IGI Global,
M 94
Multilevel approach to competitiveness in the global tourism industry / / edited by Sergio Jesus Teixeira and Joao Matos Ferreira. - 4018/978-1-7998-0365-2. - Hershey PA : : Business Science Reference, IGI Global,, [2020]. - 1 online resource (393 pages) ( час. мин.), 4018/978-1-7998-0365-2. - (Advances in hospitality, tourism, and the services industry (AHTSI) book series). - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/CC7B507D-551C-4E4D-B408-E76D7F371E7E. - ISBN 1799803678 (electronic book). - ISBN 9781799803676 (electronic book)
Description based on online resource; title from digital title page (viewed on November 11, 2019).
Параллельные издания: Print version: :
Содержание:
Chapter 1. Introduction to the multilevel approach to competitiveness in the global tourism industry -- Chapter 2. Competitiveness of the hotel industry: a knowledge management approach -- Chapter 3. What are the challenges of cyber-physical models in the tourism business? -- Chapter 4. La barranca del Rio Santiago as tourist and eco-touristic attraction for the brand Guadalajara Guadalajara: focused on national tourism -- Chapter 5. Critical and inhibiting success factors in interorganizational networks: a case study -- Chapter 6. Tourist shopping and omnichanneling -- Chapter 7. Psychological wellbeing as a creative resource for businesses in the tourism industry: a multidisciplinary view -- Chapter 8. Post, ergo sum: social media and brand competitiveness in tourism the case of Molisn't -- Chapter 9. Tourism in a salt pan: does creativity matter? -- Chapter 10. Entrepreneurship and innovation in tourism e-businesses: their relationships with their audiences -- Chapter 11. Heritage as a source of competitive advantage: lessons from Madeira -- Chapter 12. Knowledge and technology transfer in tourism SMEs -- Chapter 13. What do we know about destination branding? -- Chapter 14. Achieving a competitive management in micro and small independent hotels -- Chapter 15. Agrotourism as an opportunity to enhance the development and competitiveness of rural areas -- Chapter 16. How can marketing intelligence support tourism companies to increase their competitiveness? -- Chapter 17. Applicability of circular economy in the hospitality industry: consumers' perception -- Chapter 18. Tourism policies and the investment dynamics of micro-level firms: the way forward to regional tourism development? the case of Portugal.
Рубрики: Tourism.
Tourism--Social aspects.
Tourism.
Tourism--Social aspects.
Аннотация: "This book examines the issues, challenges, opportunities, and trends in the global tourism industry"--
Доп.точки доступа:
Teixeira, Sérgio Jesus, (1984-) \editor.\
Ferreira, João J. M., \editor.\
IGI Global,
Page 1, Results: 2