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DDC 631.5/860954
H 28


    Harnessing dividends from drylands : : innovative scaling up with soil nutrients / / edited by Dr. K.V. Raju and Dr. S.P. Wani. - Boston, MA : : CAB International,, [2016]. - 1 online resource : : il, карты. - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/C9C2EE06-010C-4CE3-A901-B843F29F9286. - ISBN 9781780648163 (electronic bk.). - ISBN 1780648162 (electronic bk.)
Print version record.
Параллельные издания: Print version: : Harnessing dividends from drylands. - Boston, MA : CAB International, [2016]. - ISBN 9781780648156
    Содержание:
Drylands for Food Security : A Macro Perspective / K.V. Raju and Suhas P. Wani -- Evolution of Bhoochetana / Suhas P. Wani -- Soil Nutrient Mapping for On-farm Fertility Management / K.L. Sahrawat, Suhas P. Wani, Girish Chander, G. Pardhasaradhi and K. Krishnappa -- Human Capacity Development to Adopt Best Practices / K.H. Anantha, Suhas P. Wani, Girish Chander and Gajanan Sawargaonkar -- Digital Technologies for Agricultural Extension / Mukund D. Patil, K.H. Anantha and Suhas P. Wani -- Institutional Arrangements and Innovations / K. Krishnappa, K.H. Anantha, Suhas P. Wani and K.V. Raju -- Climate Variability and Agriculture / A.V.R. Kesava Rao, Suhas P. Wani and K. Srinivas -- Crop Yield Estimation Strategy / V. Nageswara Rao and G. Pardhasaradhi -- An Integrated Approach for Productivity Enhancement / Gajanan Sawargaonkar, Sudi Raghavendra Rao and Suhas P. Wani -- Water Productivity and Income / Kaushal K. Garg, Suhas P. Wani, Girish Chander, K.H. Anantha and G. Pardhasaradhi -- Social and Economic Benefits / K.H. Anantha, K.V. Raju, Suhas P. Wani, G. Pardhasaradhi, K. Srinivas, Kaushal K. Garg and K. Krishnappa -- Lessons Learnt and a Way Forward / Suhas P. Wani and K.V. Raju.

~РУБ DDC 631.5/860954

Рубрики: Dry farming--India

   Crop yields--India


   Soils and nutrition--India


   Agricultural productivity--India


   Aridoculture--Inde


   Cultures--Rendement--Inde


   Sols et alimentation--Inde


   Agriculture--Productivité--Inde


   Agricultural development.


   Arid lands.


   Communication.


   Crop production.


   Development programmes.


   Dry farming.


   Extension.


   Geographical information systems.


   Information technology.


   Institutions.


   Monitoring.


   Program development.


   Soil fertility.


   Agricultural productivity.


   Crop yields.


   Dry farming.


   Soils and nutrition.


   India.
Аннотация: This book brings together the results of a novel scaling-up initiative of the Bhoochetana Mission Program implemented during 2009-2012 in Karnataka. The second phase of Bhoochetana covers all 30 districts for both irrigated and dryland crops with strong leadership by the Government of Karnataka with technical support from ICRISAT. The book, consisting of 12 chapters, covers the micro to macro perspective, and describes in detail how the Bhoochetana Mission Program was conceived and has evolved to reach more than 5 million farmers in 4 years. The chapters describe soil nutrient mapping as a knowledge-based entry point for building rapport with the community and ensuring good community participation. New technologies such as geographical information system (GIS), information and communications technology (ICT), knowledge dissemination, monitoring and evaluation as well as analytical tools in addition to innovations in the areas of institutions, policies and delivery mechanisms have also contributed immensely to achieving the desired impact, and all these aspects have been covered in a number of chapters.

Доп.точки доступа:
Raju, K. V., \editor.\
Wani, S. P., (Suhas Pralhad), (1952-) \editor.\

Harnessing dividends from drylands : [Электронный ресурс] : innovative scaling up with soil nutrients / / edited by Dr. K.V. Raju and Dr. S.P. Wani., [2016]. - 1 online resource : с. (Введено оглавление)

1.

Harnessing dividends from drylands : [Электронный ресурс] : innovative scaling up with soil nutrients / / edited by Dr. K.V. Raju and Dr. S.P. Wani., [2016]. - 1 online resource : с. (Введено оглавление)


DDC 631.5/860954
H 28


    Harnessing dividends from drylands : : innovative scaling up with soil nutrients / / edited by Dr. K.V. Raju and Dr. S.P. Wani. - Boston, MA : : CAB International,, [2016]. - 1 online resource : : il, карты. - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/C9C2EE06-010C-4CE3-A901-B843F29F9286. - ISBN 9781780648163 (electronic bk.). - ISBN 1780648162 (electronic bk.)
Print version record.
Параллельные издания: Print version: : Harnessing dividends from drylands. - Boston, MA : CAB International, [2016]. - ISBN 9781780648156
    Содержание:
Drylands for Food Security : A Macro Perspective / K.V. Raju and Suhas P. Wani -- Evolution of Bhoochetana / Suhas P. Wani -- Soil Nutrient Mapping for On-farm Fertility Management / K.L. Sahrawat, Suhas P. Wani, Girish Chander, G. Pardhasaradhi and K. Krishnappa -- Human Capacity Development to Adopt Best Practices / K.H. Anantha, Suhas P. Wani, Girish Chander and Gajanan Sawargaonkar -- Digital Technologies for Agricultural Extension / Mukund D. Patil, K.H. Anantha and Suhas P. Wani -- Institutional Arrangements and Innovations / K. Krishnappa, K.H. Anantha, Suhas P. Wani and K.V. Raju -- Climate Variability and Agriculture / A.V.R. Kesava Rao, Suhas P. Wani and K. Srinivas -- Crop Yield Estimation Strategy / V. Nageswara Rao and G. Pardhasaradhi -- An Integrated Approach for Productivity Enhancement / Gajanan Sawargaonkar, Sudi Raghavendra Rao and Suhas P. Wani -- Water Productivity and Income / Kaushal K. Garg, Suhas P. Wani, Girish Chander, K.H. Anantha and G. Pardhasaradhi -- Social and Economic Benefits / K.H. Anantha, K.V. Raju, Suhas P. Wani, G. Pardhasaradhi, K. Srinivas, Kaushal K. Garg and K. Krishnappa -- Lessons Learnt and a Way Forward / Suhas P. Wani and K.V. Raju.

~РУБ DDC 631.5/860954

Рубрики: Dry farming--India

   Crop yields--India


   Soils and nutrition--India


   Agricultural productivity--India


   Aridoculture--Inde


   Cultures--Rendement--Inde


   Sols et alimentation--Inde


   Agriculture--Productivité--Inde


   Agricultural development.


   Arid lands.


   Communication.


   Crop production.


   Development programmes.


   Dry farming.


   Extension.


   Geographical information systems.


   Information technology.


   Institutions.


   Monitoring.


   Program development.


   Soil fertility.


   Agricultural productivity.


   Crop yields.


   Dry farming.


   Soils and nutrition.


   India.
Аннотация: This book brings together the results of a novel scaling-up initiative of the Bhoochetana Mission Program implemented during 2009-2012 in Karnataka. The second phase of Bhoochetana covers all 30 districts for both irrigated and dryland crops with strong leadership by the Government of Karnataka with technical support from ICRISAT. The book, consisting of 12 chapters, covers the micro to macro perspective, and describes in detail how the Bhoochetana Mission Program was conceived and has evolved to reach more than 5 million farmers in 4 years. The chapters describe soil nutrient mapping as a knowledge-based entry point for building rapport with the community and ensuring good community participation. New technologies such as geographical information system (GIS), information and communications technology (ICT), knowledge dissemination, monitoring and evaluation as well as analytical tools in addition to innovations in the areas of institutions, policies and delivery mechanisms have also contributed immensely to achieving the desired impact, and all these aspects have been covered in a number of chapters.

Доп.точки доступа:
Raju, K. V., \editor.\
Wani, S. P., (Suhas Pralhad), (1952-) \editor.\

DDC 121.68
P 57


    Philosophical Insights into Pragmatics / / Piotr Stalmaszczyk. - 1515/9783110628937. - Berlin ; ; Boston : : De Gruyter,, ©2019. - 1 online resource (282 p.). ( час. мин.), 1515/9783110628937. - (Philosophical Analysis ; ; 79). - In English. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/9AF2C594-96BE-4531-A173-014A04864CCF. - ISBN 3110628937. - ISBN 9783110628937 (electronic bk.)
Description based on online resource; title from PDF title page (publisher's Web site, viewed 23. Mai 2019).
Параллельные издания:
1. Print version: :
2. Print version: :

~РУБ DDC 121.68

Рубрики: Bedeutung.

   Kommunikation.


   Pragmatics.


   Pragmatik.


   Semantik.


   communication.


   meaning.


   semantics.


   PHILOSOPHY / Language.


   Discourse analysis--Philosophy.


   Pragmatics--Philosophy.


Аннотация: The series provides a forum for innovative, high-quality work in all fields of analytical philosophy.

Доп.точки доступа:
Stalmaszczyk, Piotr, \editor.\

Philosophical Insights into Pragmatics / [Электронный ресурс] / Piotr Stalmaszczyk., ©2019. - 1 online resource (282 p.). с.

2.

Philosophical Insights into Pragmatics / [Электронный ресурс] / Piotr Stalmaszczyk., ©2019. - 1 online resource (282 p.). с.


DDC 121.68
P 57


    Philosophical Insights into Pragmatics / / Piotr Stalmaszczyk. - 1515/9783110628937. - Berlin ; ; Boston : : De Gruyter,, ©2019. - 1 online resource (282 p.). ( час. мин.), 1515/9783110628937. - (Philosophical Analysis ; ; 79). - In English. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/9AF2C594-96BE-4531-A173-014A04864CCF. - ISBN 3110628937. - ISBN 9783110628937 (electronic bk.)
Description based on online resource; title from PDF title page (publisher's Web site, viewed 23. Mai 2019).
Параллельные издания:
1. Print version: :
2. Print version: :

~РУБ DDC 121.68

Рубрики: Bedeutung.

   Kommunikation.


   Pragmatics.


   Pragmatik.


   Semantik.


   communication.


   meaning.


   semantics.


   PHILOSOPHY / Language.


   Discourse analysis--Philosophy.


   Pragmatics--Philosophy.


Аннотация: The series provides a forum for innovative, high-quality work in all fields of analytical philosophy.

Доп.точки доступа:
Stalmaszczyk, Piotr, \editor.\

DDC 610.73028/9
D 28

Day, Lisa J.
    New Horizons in Patient Safety: Safe Communication: Evidence-based Core Competencies with Case Studies From Nursing Practice / Lisa J. Day, Hannawa, Annegret F., Wendt, Anne L. - [Б. м.] : De Gruyter., Б. г. - 1 online resource. - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/1DF00FFD-F728-4394-9B6A-F39F0FA30419. - ISBN 9783110454505 (online). - ISBN 3110454505. - ISBN 9783110453041. - ISBN 3110453045. - ISBN 3110454858. - ISBN 9783110454857. - ISBN 9783110454888. - ISBN 3110454882
Параллельные издания: Print version: : Hannawa, Annegret F., 1979- New horizons in patient safety. Safe communication. - Berlin ; Boston : Walter De Gruyter GmbH, [2018]. - ISBN 9783110453041
    Содержание:
Healthcare quality and patient safety : a global perspective / Lori Paine, Cheryl Dennison Himmelfarb -- Myths and truths of human communication / Annegret F. Hannawa -- Communication topics in healthcare quality and patient safety / Annegret F. Hannawa -- Interpersonal communication : challenges, processes, and issues / Annegret F. Hannawa -- The Hannawa SACCIA typology : five core competencies that constitute : a safe communication / Annegret F. Hannawa -- Lessons from communication science / Annegret F. Hannawa.

~РУБ DDC 610.73028/9

Рубрики: Nursing--Standards

   Communication in medicine


   Interpersonal communication


   Medical errors--Prevention


   Communication.


   Nursing.


   Evidence-based nursing.


   Communication


   Nursing Care


   Interpersonal Relations


   Safety Management


   Evidence-Based Nursing


   Medical Errors--prevention & control


   Nursing


   Soins infirmiers--Normes


   Communication en médecine


   Communication interpersonnelle


   Communication.


   Soins infirmiers.


   Soins infirmiers factuels.


   communication functions.


   communication (function)


   nursing (health science)


   HEALTH & FITNESS--Holism.


   HEALTH & FITNESS--Reference.


   MEDICAL--Alternative Medicine.


   MEDICAL--Atlases.


   MEDICAL--Essays.


   MEDICAL--Family & General Practice.


   MEDICAL--Holistic Medicine.


   MEDICAL--Osteopathy.


   Communication in medicine.


   Interpersonal communication.


   Medical errors--Prevention.


   Nursing--Standards.


   Arzt


   Evidenz-basierte Medizin


   Fehlerverhütung


   Kommunikation


   Krankenpflege


   Medizinische Versorgung


   Medizinisches Personal


   Patient


   Sicherheit


Аннотация: "This case studies book is an indispensable resource for educators, students, and practitioners of nursing. It is innovative in its application of lessons from the communication sciences to common challenges in the delivery of safe patient care. The authors apply basic tenets of human communication to the context of nursing to provide a foundation for practices that can advance the safety and quality of care. The cases, which describe "close calls" and adverse events, are organized along the continuum of healthcare delivery, providing quick access to solutions in commonly encountered care situations. Each case is accompanied by a discussion of how skillful communication can be key to preventing and recovering from errors and adverse events. Thought-provoking discussion questions and references for further reading make this book a valuable reference for nursing educators, students, and practitioners across the world"--

Доп.точки доступа:
Hannawa, Annegret F.
Wendt, Anne L.

Day, Lisa J. New Horizons in Patient Safety: Safe Communication: Evidence-based Core Competencies with Case Studies From Nursing Practice [Электронный ресурс] / Lisa J. Day, Hannawa, Annegret F., Wendt, Anne L. - 1 online resource с. (Введено оглавление)

3.

Day, Lisa J. New Horizons in Patient Safety: Safe Communication: Evidence-based Core Competencies with Case Studies From Nursing Practice [Электронный ресурс] / Lisa J. Day, Hannawa, Annegret F., Wendt, Anne L. - 1 online resource с. (Введено оглавление)


DDC 610.73028/9
D 28

Day, Lisa J.
    New Horizons in Patient Safety: Safe Communication: Evidence-based Core Competencies with Case Studies From Nursing Practice / Lisa J. Day, Hannawa, Annegret F., Wendt, Anne L. - [Б. м.] : De Gruyter., Б. г. - 1 online resource. - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/1DF00FFD-F728-4394-9B6A-F39F0FA30419. - ISBN 9783110454505 (online). - ISBN 3110454505. - ISBN 9783110453041. - ISBN 3110453045. - ISBN 3110454858. - ISBN 9783110454857. - ISBN 9783110454888. - ISBN 3110454882
Параллельные издания: Print version: : Hannawa, Annegret F., 1979- New horizons in patient safety. Safe communication. - Berlin ; Boston : Walter De Gruyter GmbH, [2018]. - ISBN 9783110453041
    Содержание:
Healthcare quality and patient safety : a global perspective / Lori Paine, Cheryl Dennison Himmelfarb -- Myths and truths of human communication / Annegret F. Hannawa -- Communication topics in healthcare quality and patient safety / Annegret F. Hannawa -- Interpersonal communication : challenges, processes, and issues / Annegret F. Hannawa -- The Hannawa SACCIA typology : five core competencies that constitute : a safe communication / Annegret F. Hannawa -- Lessons from communication science / Annegret F. Hannawa.

~РУБ DDC 610.73028/9

Рубрики: Nursing--Standards

   Communication in medicine


   Interpersonal communication


   Medical errors--Prevention


   Communication.


   Nursing.


   Evidence-based nursing.


   Communication


   Nursing Care


   Interpersonal Relations


   Safety Management


   Evidence-Based Nursing


   Medical Errors--prevention & control


   Nursing


   Soins infirmiers--Normes


   Communication en médecine


   Communication interpersonnelle


   Communication.


   Soins infirmiers.


   Soins infirmiers factuels.


   communication functions.


   communication (function)


   nursing (health science)


   HEALTH & FITNESS--Holism.


   HEALTH & FITNESS--Reference.


   MEDICAL--Alternative Medicine.


   MEDICAL--Atlases.


   MEDICAL--Essays.


   MEDICAL--Family & General Practice.


   MEDICAL--Holistic Medicine.


   MEDICAL--Osteopathy.


   Communication in medicine.


   Interpersonal communication.


   Medical errors--Prevention.


   Nursing--Standards.


   Arzt


   Evidenz-basierte Medizin


   Fehlerverhütung


   Kommunikation


   Krankenpflege


   Medizinische Versorgung


   Medizinisches Personal


   Patient


   Sicherheit


Аннотация: "This case studies book is an indispensable resource for educators, students, and practitioners of nursing. It is innovative in its application of lessons from the communication sciences to common challenges in the delivery of safe patient care. The authors apply basic tenets of human communication to the context of nursing to provide a foundation for practices that can advance the safety and quality of care. The cases, which describe "close calls" and adverse events, are organized along the continuum of healthcare delivery, providing quick access to solutions in commonly encountered care situations. Each case is accompanied by a discussion of how skillful communication can be key to preventing and recovering from errors and adverse events. Thought-provoking discussion questions and references for further reading make this book a valuable reference for nursing educators, students, and practitioners across the world"--

Доп.точки доступа:
Hannawa, Annegret F.
Wendt, Anne L.

DDC 306.44
C 73


    Communication as a life process. / editor.: Boguslawska-Tafelska, Marta,, Haładewicz-Grzelak, Małgorzata,.
   Volume 2, : The holistic paradigm in language sciences /. - Newcastle upon Tyne, UK : : Cambridge Scholars Publishing,, 2019. - 1 online resource. - (Studies in ecolinguistics ; ; volume 2). - Includes bibliographical references. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/8FDC7732-0792-4A23-9AFA-776B96155583. - ISBN 9781527534018 (electronic bk.). - ISBN 1527534014 (electronic bk.)
Online resource; title from PDF title page (EBSCO, viewed May 22, 2019).
    Содержание:
Intro; Table of Contents; Preface; Acknowledgments; Part One; 'A culture of consciousness'; Perception of Harmony as a Key Element in Interpersonal Communication; Chinese Ecolinguisics as a New Harmonious Life Paradigm in the Age of Ecological Crisis; An Ecolinguistic Approach to Communication in the ESP Class as a Model of a Learning Community; Understanding Loans from Standard Polish into the Polish Sign Language by the Deaf; Part Two; Is Sequentiality a Valid Feature for Sign Languages?; Rhetorical Strategies in Religious Discourse; Variationist Paremiology
Umberto Eco's 'The Name of the Rose' in Semiotic Imagination and Intangible MemoriesVisual Parallels of Textual Features in Perfume Advertising; Polish Sur-Conventional Composers' Intertextual Poetics; Women in the Polish Language of Sports

~РУБ DDC 306.44

Рубрики: Ecolinguistics.

   Communication.


   Cognitive neuroscience--Social aspects.


   POLITICAL SCIENCE / Public Policy / Cultural Policy.


   SOCIAL SCIENCE / Anthropology / Cultural.


   SOCIAL SCIENCE / Popular Culture.


Аннотация: This volume is a collection of texts authored by an international team of linguistic scholars who provide their response to the concept of 21st century holism in language studies. The expertise of its contributors is reflected in the thematic scope of the book; it discusses topics such as the concept of harmony in interpersonal communication, semiotic and cultural phenomena handled by discourse analysis, selected aspects of religious discourse, and the study of proverbs or educational processes, to name but a few. 21st century holism embraces a solid theoretical base in post-Newtonian physics.

Доп.точки доступа:
Boguslawska-Tafelska, Marta, \editor.\
Haładewicz-Grzelak, Małgorzata, \editor.\

Communication as a life process. [Электронный ресурс] / editor.: Boguslawska-Tafelska, Marta,, Haładewicz-Grzelak, Małgorzata,. Volume 2, : The holistic paradigm in language sciences /, 2019. - 1 online resource. с. (Введено оглавление)

4.

Communication as a life process. [Электронный ресурс] / editor.: Boguslawska-Tafelska, Marta,, Haładewicz-Grzelak, Małgorzata,. Volume 2, : The holistic paradigm in language sciences /, 2019. - 1 online resource. с. (Введено оглавление)


DDC 306.44
C 73


    Communication as a life process. / editor.: Boguslawska-Tafelska, Marta,, Haładewicz-Grzelak, Małgorzata,.
   Volume 2, : The holistic paradigm in language sciences /. - Newcastle upon Tyne, UK : : Cambridge Scholars Publishing,, 2019. - 1 online resource. - (Studies in ecolinguistics ; ; volume 2). - Includes bibliographical references. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/8FDC7732-0792-4A23-9AFA-776B96155583. - ISBN 9781527534018 (electronic bk.). - ISBN 1527534014 (electronic bk.)
Online resource; title from PDF title page (EBSCO, viewed May 22, 2019).
    Содержание:
Intro; Table of Contents; Preface; Acknowledgments; Part One; 'A culture of consciousness'; Perception of Harmony as a Key Element in Interpersonal Communication; Chinese Ecolinguisics as a New Harmonious Life Paradigm in the Age of Ecological Crisis; An Ecolinguistic Approach to Communication in the ESP Class as a Model of a Learning Community; Understanding Loans from Standard Polish into the Polish Sign Language by the Deaf; Part Two; Is Sequentiality a Valid Feature for Sign Languages?; Rhetorical Strategies in Religious Discourse; Variationist Paremiology
Umberto Eco's 'The Name of the Rose' in Semiotic Imagination and Intangible MemoriesVisual Parallels of Textual Features in Perfume Advertising; Polish Sur-Conventional Composers' Intertextual Poetics; Women in the Polish Language of Sports

~РУБ DDC 306.44

Рубрики: Ecolinguistics.

   Communication.


   Cognitive neuroscience--Social aspects.


   POLITICAL SCIENCE / Public Policy / Cultural Policy.


   SOCIAL SCIENCE / Anthropology / Cultural.


   SOCIAL SCIENCE / Popular Culture.


Аннотация: This volume is a collection of texts authored by an international team of linguistic scholars who provide their response to the concept of 21st century holism in language studies. The expertise of its contributors is reflected in the thematic scope of the book; it discusses topics such as the concept of harmony in interpersonal communication, semiotic and cultural phenomena handled by discourse analysis, selected aspects of religious discourse, and the study of proverbs or educational processes, to name but a few. 21st century holism embraces a solid theoretical base in post-Newtonian physics.

Доп.точки доступа:
Boguslawska-Tafelska, Marta, \editor.\
Haładewicz-Grzelak, Małgorzata, \editor.\

DDC 302.23
B 76

Bondi, Marina.
    COMMUNICATING SPECIALIZED KNOWLEDGE [[electronic resource] :] : old genres and new media. / Marina. Bondi, Cacchiani, Silvia., Cavalieri, Silvia. - [Б. м.] : CAMBRIDGE SCHOLARS PUBLISHING,, 2019. - 1 online resource. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/7DAC9F24-43E9-48F9-9994-0C1D03001BFE. - ISBN 9781527535954 (electronic bk.). - ISBN 1527535959 (electronic bk.)
Параллельные издания: Print version: :

~РУБ DDC 302.23

Рубрики: Communication.

   PSYCHOLOGY / Social Psychology.


Аннотация: This book was born out of the idea that domain-specific knowledge has two major dimensions, since, on the one hand, peer-to-peer communication is primarily intended to further research within specific disciplines, while, on the other, domain-external, asymmetric communication of ‘filtered’ knowledge caters to different types of lay-audiences. Collectively, the chapters in the volume take the reader on a journey through knowledge communication and knowledge (re)presentation strategies that are able to successfully disseminate and communicate. The domains under scrutiny are medicine and health, corporate communication, cultural heritage and tourism. A number of issues are addressed at the interface of corpus linguistics, genre studies and multimodal analysis. The variety of questions posed and methods used to explore corpus data will contribute to further debate among scholars in applied linguistics, sociolinguistics, multimodality, media studies and computer-mediated communication.

Доп.точки доступа:
Cacchiani, Silvia.
Cavalieri, Silvia.

Bondi, Marina. COMMUNICATING SPECIALIZED KNOWLEDGE [[electronic resource] :] : old genres and new media. / Marina. Bondi, Cacchiani, Silvia., Cavalieri, Silvia., 2019. - 1 online resource с.

5.

Bondi, Marina. COMMUNICATING SPECIALIZED KNOWLEDGE [[electronic resource] :] : old genres and new media. / Marina. Bondi, Cacchiani, Silvia., Cavalieri, Silvia., 2019. - 1 online resource с.


DDC 302.23
B 76

Bondi, Marina.
    COMMUNICATING SPECIALIZED KNOWLEDGE [[electronic resource] :] : old genres and new media. / Marina. Bondi, Cacchiani, Silvia., Cavalieri, Silvia. - [Б. м.] : CAMBRIDGE SCHOLARS PUBLISHING,, 2019. - 1 online resource. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/7DAC9F24-43E9-48F9-9994-0C1D03001BFE. - ISBN 9781527535954 (electronic bk.). - ISBN 1527535959 (electronic bk.)
Параллельные издания: Print version: :

~РУБ DDC 302.23

Рубрики: Communication.

   PSYCHOLOGY / Social Psychology.


Аннотация: This book was born out of the idea that domain-specific knowledge has two major dimensions, since, on the one hand, peer-to-peer communication is primarily intended to further research within specific disciplines, while, on the other, domain-external, asymmetric communication of ‘filtered’ knowledge caters to different types of lay-audiences. Collectively, the chapters in the volume take the reader on a journey through knowledge communication and knowledge (re)presentation strategies that are able to successfully disseminate and communicate. The domains under scrutiny are medicine and health, corporate communication, cultural heritage and tourism. A number of issues are addressed at the interface of corpus linguistics, genre studies and multimodal analysis. The variety of questions posed and methods used to explore corpus data will contribute to further debate among scholars in applied linguistics, sociolinguistics, multimodality, media studies and computer-mediated communication.

Доп.точки доступа:
Cacchiani, Silvia.
Cavalieri, Silvia.

DDC 302.2
M 24


    Management and economics of communication / / edited by M. Bjørn Rimscha. - Berlin ; ; Boston : : Walter de Gruyter GmbH,, ©2020. - 1 online resource (1 volume). : il. - (Handbooks of communication science [HoCS] ; ; volume 30). - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/D50D353C-81F6-4A14-801C-A44A3D953A79. - ISBN 9783110589542 (electronic book). - ISBN 3110589540 (electronic book). - ISBN 9783110587203 (electronic book). - ISBN 3110587203 (electronic book)
Description based on online resource; title from digital title page (viewed on June 16, 2020).

~РУБ DDC 302.2

Рубрики: Communication.

   Communication--Economic aspects.


Аннотация: This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication.It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter)2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters)3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters)4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters)5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters)6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.

Доп.точки доступа:
Rimscha, Bjørn von, (1978-) \editor.\

Management and economics of communication / [Электронный ресурс] / edited by M. Bjørn Rimscha., ©2020. - 1 online resource (1 volume). с.

6.

Management and economics of communication / [Электронный ресурс] / edited by M. Bjørn Rimscha., ©2020. - 1 online resource (1 volume). с.


DDC 302.2
M 24


    Management and economics of communication / / edited by M. Bjørn Rimscha. - Berlin ; ; Boston : : Walter de Gruyter GmbH,, ©2020. - 1 online resource (1 volume). : il. - (Handbooks of communication science [HoCS] ; ; volume 30). - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/D50D353C-81F6-4A14-801C-A44A3D953A79. - ISBN 9783110589542 (electronic book). - ISBN 3110589540 (electronic book). - ISBN 9783110587203 (electronic book). - ISBN 3110587203 (electronic book)
Description based on online resource; title from digital title page (viewed on June 16, 2020).

~РУБ DDC 302.2

Рубрики: Communication.

   Communication--Economic aspects.


Аннотация: This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication.It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter)2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters)3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters)4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters)5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters)6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.

Доп.точки доступа:
Rimscha, Bjørn von, (1978-) \editor.\

DDC 302.2
C 79

Corlăteanu, Aniela-Ioana,.
    Dialogue and Argumentation in the Public Space / / author, Aniela-Ioana Corlăteanu ; translator, Maria-Teodora Creangă. - 2478/9783110681901. - [Warsaw, Poland] ; ; Berlin : : Sciendo,, [2019]. - 1 online resource (146 pages) ( час. мин.), 2478/9783110681901. - In English. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/DB733EFE-E149-4236-9308-0E56E84266D8. - ISBN 9783110681901 (electronic book). - ISBN 3110681900 (electronic book). - ISBN 9783110682267 (electronic book). - ISBN 3110682265 (electronic book)
Description based on online resource; title from digital title page (viewed on February 09, 2021).
Параллельные издания:
1.
2.

~РУБ DDC 302.2 + DDC 302

Рубрики: Communication.

   Discourse analysis.


   LANGUAGE ARTS & DISCIPLINES--General.


   Communication.


   Discourse analysis.


Corlăteanu, Aniela-Ioana,. Dialogue and Argumentation in the Public Space / [Электронный ресурс] / author, Aniela-Ioana Corlăteanu ; translator, Maria-Teodora Creangă., [2019]. - 1 online resource (146 pages) с.

7.

Corlăteanu, Aniela-Ioana,. Dialogue and Argumentation in the Public Space / [Электронный ресурс] / author, Aniela-Ioana Corlăteanu ; translator, Maria-Teodora Creangă., [2019]. - 1 online resource (146 pages) с.


DDC 302.2
C 79

Corlăteanu, Aniela-Ioana,.
    Dialogue and Argumentation in the Public Space / / author, Aniela-Ioana Corlăteanu ; translator, Maria-Teodora Creangă. - 2478/9783110681901. - [Warsaw, Poland] ; ; Berlin : : Sciendo,, [2019]. - 1 online resource (146 pages) ( час. мин.), 2478/9783110681901. - In English. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/DB733EFE-E149-4236-9308-0E56E84266D8. - ISBN 9783110681901 (electronic book). - ISBN 3110681900 (electronic book). - ISBN 9783110682267 (electronic book). - ISBN 3110682265 (electronic book)
Description based on online resource; title from digital title page (viewed on February 09, 2021).
Параллельные издания:
1.
2.

~РУБ DDC 302.2 + DDC 302

Рубрики: Communication.

   Discourse analysis.


   LANGUAGE ARTS & DISCIPLINES--General.


   Communication.


   Discourse analysis.


DDC 303.4/82
I 69


    Intercultural communication competence : : conceptualization and its development in cultural contexts and interactions / / edited by Xiaodong Gai and Guo-Ming Chen. - Newcastle upon Tyne, UK : : Cambridge Scholars Publishing,, 2014. - 1 online resource (ix, 395 pages) : : il. - English. - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/669F1C24-3483-4F71-8D20-7837366EA65B. - ISBN 9781443859950 (electronic bk.). - ISBN 1443859958 (electronic bk.). - ISBN 1306731909 (electronic bk.). - ISBN 9781306731904 (electronic bk.)
Print version record.
Параллельные издания: Print version: : Intercultural communication competence. - Newcastle upon Tyne : Cambridge Scholars Publishing, ©2014. - ISBN 9781443854900
    Содержание:
Part One. Conceptualizing Intercultural Communication Competence -- Chapter One. Intercultural Communication Competence : Summary of 30-year Research and Directions for Future Study -- Chapter Two. Conceptualizing, Measuring and Predicting Intercultural Competence -- Chapter Three. Competence in Interaction : Cultural Discourse Analysis -- Chapter Four. Becoming Competent in Intercultural Communication : An Organizational Process in the Globalized Environment -- Chapter Five. Ethical Issues in Intercultural Communication Competence : A Dialectical Approach -- Chapter Six. A Face Model of Intercultural Communicative Competence -- Chapter Seven. Intercultural Praxis : Transforming Intercultural Communication Competence for the 21st Century -- Part Two. The Development of Intercultural Communication Competence in Cultural Contexts and Interactions -- Chapter Eight. Intercultural Competence in Asian Contexts : Toward Integrating Asiacentricity and Intercultural Citizenship -- Chapter Nine. Competence, Interaction and Action : Developing Intercultural Citizenship Education in the Language Classroom and Beyond -- Chapter Ten. English across Cultures and Intercultural Literacy -- Chapter Eleven. Language-teaching Context Built in Recent English-Chinese Dictionaries for Cultivating Learner's Intercultural Linguistic Competence -- Chapter Twelve. Building Bridges, Using Weapons or Making Music Together? Metaphoric (Re)framing in Intercultural Language Learning -- Chapter Thirteen. Shyness, Self-esteem and Intercultural Communication Competence -- Chapter Fourteen. Media Production Literacy as a Form of Intercultural Communication Competence: Demystifying Indigenous Peoples in the Philippine Cordillera -- Chapter Fifteen. Perceiving Intercultural Competence in a Business Context -- Chapter Sixteen. Reflections on Global Engineering Design and Intercultural Competence : The Case of Ghana -- Chapter Seventeen. A Study of Intercultural Competence of Volunteer Chinese Teachers in Confucius Institutes -- Chapter Eighteen. Openness as a Factor Underlying Successful Expatriation : A Brief Report of Project iGOES.

~РУБ DDC 303.4/82

Рубрики: Intercultural communication

   Communication.


   Communication


   Cultural Competency


   Communication.


   Communication studies.


   Media studies.


   Media, information & communication industries.


   SOCIAL SCIENCE--General.


   Intercultural communication.


Аннотация: Intercultural communication competence is an indispensable ability for people to interact appropriately and effectively across nations and regions in the globalized world. Competent intercultural communication enables people to reach mutual understanding as well as reciprocal relationships. In recent decades, considerable progress has been made in the research of intercultural communication competence. However, due to its complexity, many problems remain unanswered and need to be addressed. ...

Доп.точки доступа:
Dai, Xiaodong, \editor.\
Chen, Guo-Ming, \editor.\

Intercultural communication competence : [Электронный ресурс] : conceptualization and its development in cultural contexts and interactions / / edited by Xiaodong Gai and Guo-Ming Chen., 2014. - 1 online resource (ix, 395 pages) : с. (Введено оглавление)

8.

Intercultural communication competence : [Электронный ресурс] : conceptualization and its development in cultural contexts and interactions / / edited by Xiaodong Gai and Guo-Ming Chen., 2014. - 1 online resource (ix, 395 pages) : с. (Введено оглавление)


DDC 303.4/82
I 69


    Intercultural communication competence : : conceptualization and its development in cultural contexts and interactions / / edited by Xiaodong Gai and Guo-Ming Chen. - Newcastle upon Tyne, UK : : Cambridge Scholars Publishing,, 2014. - 1 online resource (ix, 395 pages) : : il. - English. - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/669F1C24-3483-4F71-8D20-7837366EA65B. - ISBN 9781443859950 (electronic bk.). - ISBN 1443859958 (electronic bk.). - ISBN 1306731909 (electronic bk.). - ISBN 9781306731904 (electronic bk.)
Print version record.
Параллельные издания: Print version: : Intercultural communication competence. - Newcastle upon Tyne : Cambridge Scholars Publishing, ©2014. - ISBN 9781443854900
    Содержание:
Part One. Conceptualizing Intercultural Communication Competence -- Chapter One. Intercultural Communication Competence : Summary of 30-year Research and Directions for Future Study -- Chapter Two. Conceptualizing, Measuring and Predicting Intercultural Competence -- Chapter Three. Competence in Interaction : Cultural Discourse Analysis -- Chapter Four. Becoming Competent in Intercultural Communication : An Organizational Process in the Globalized Environment -- Chapter Five. Ethical Issues in Intercultural Communication Competence : A Dialectical Approach -- Chapter Six. A Face Model of Intercultural Communicative Competence -- Chapter Seven. Intercultural Praxis : Transforming Intercultural Communication Competence for the 21st Century -- Part Two. The Development of Intercultural Communication Competence in Cultural Contexts and Interactions -- Chapter Eight. Intercultural Competence in Asian Contexts : Toward Integrating Asiacentricity and Intercultural Citizenship -- Chapter Nine. Competence, Interaction and Action : Developing Intercultural Citizenship Education in the Language Classroom and Beyond -- Chapter Ten. English across Cultures and Intercultural Literacy -- Chapter Eleven. Language-teaching Context Built in Recent English-Chinese Dictionaries for Cultivating Learner's Intercultural Linguistic Competence -- Chapter Twelve. Building Bridges, Using Weapons or Making Music Together? Metaphoric (Re)framing in Intercultural Language Learning -- Chapter Thirteen. Shyness, Self-esteem and Intercultural Communication Competence -- Chapter Fourteen. Media Production Literacy as a Form of Intercultural Communication Competence: Demystifying Indigenous Peoples in the Philippine Cordillera -- Chapter Fifteen. Perceiving Intercultural Competence in a Business Context -- Chapter Sixteen. Reflections on Global Engineering Design and Intercultural Competence : The Case of Ghana -- Chapter Seventeen. A Study of Intercultural Competence of Volunteer Chinese Teachers in Confucius Institutes -- Chapter Eighteen. Openness as a Factor Underlying Successful Expatriation : A Brief Report of Project iGOES.

~РУБ DDC 303.4/82

Рубрики: Intercultural communication

   Communication.


   Communication


   Cultural Competency


   Communication.


   Communication studies.


   Media studies.


   Media, information & communication industries.


   SOCIAL SCIENCE--General.


   Intercultural communication.


Аннотация: Intercultural communication competence is an indispensable ability for people to interact appropriately and effectively across nations and regions in the globalized world. Competent intercultural communication enables people to reach mutual understanding as well as reciprocal relationships. In recent decades, considerable progress has been made in the research of intercultural communication competence. However, due to its complexity, many problems remain unanswered and need to be addressed. ...

Доп.точки доступа:
Dai, Xiaodong, \editor.\
Chen, Guo-Ming, \editor.\

DDC 302.23
A 22


    Advanced methodologies and technologies in media and communications / / Mehdi Khosrow-Pour, D.B.A., [editor]. - 4018/978-1-5225-7601-3. - Hershey, PA : : Information Science Reference,, ©2019. - 1 online resource (xviii, 752 pages) : : il ( час. мин.), 4018/978-1-5225-7601-3. - (Advances in multimedia and interactive technologies (AMIT) book series,). - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/6C60EBB1-72E1-4C2F-9905-168E1352E159. - ISBN 9781522576020 (electronic book). - ISBN 1522576029 (electronic book)
Print version record.
Параллельные издания: Print version: : Advanced methodologies and technologies in media and communications. - Hershey : Information Science Reference, 2018. - ISBN 9781522576013
    Содержание:
Section 1. Communications theory. Chapter 1. Communication, information, and pragmatics ; Chapter 2. Data journalism ; Chapter 3. Investigating diachronic variation and change in new varieties of English ; Chapter 4. Negotiating local norms in online communication -- Section 2. Gaming. Chapter 5. Application of gamification to blended learning in higher education ; Chapter 6. Chemistry learning through designing digital games ; Chapter 7. Clinical use of video games ; Chapter 8. Leveraging the arduino platform to develop information technology devices ; Chapter 9. Educational serious games design ; Chapter 10. Exposure to video games and decision making ; Chapter 11. Learning with games and digital stories in visual programming ; Chapter 12. The process model of gameplay to understand digital gaming outcomes ; Chapter 13. Serious games advancing the technology of engaging information ; Chapter 14. Towards modelling effective educational games using multi-domain framework -- Section 3. Language studies. Chapter 15. Mobile testing system for developing language skills ; Chapter 16. Nominalizations in requirements engineering natural language models ; Chapter 17. Word formation study in developing naming guidelines in the translation of English medical terms into Persian -- Section 4. Multimedia technology. Chapter 18. Adaptive hypermedia systems ; Chapter 19. Group synchronization for multimedia systems ; Chapter 20. Metadata standards in digital audio ; Chapter 21. Multimedia-enabled dot codes as communication technologies ; Chapter 22. Semantically enhanced authoring of shared media ; Chapter 23. Transmedia and transliteracy in nemetical analysis -- Section 5. Social networking and computing. Chapter 24. Adolescents' food communication in social media ; Chapter 25. Agent-based social networks ; Chapter 26. Aspects of various community detection algorithms in social network analysis ; Chapter 27. Classification of traffic events notified in social networks' texts ; Chapter 28. Communication privacy management and mediated communication ; Chapter 29. The dual nature of participatory web and how misinformation seemingly travels ; Chapter 30. Effective cultural communication via information and communication technologies and social media use ; Chapter 31. From the psychoanalyst's couch to social networks ; Chapter 32. The internet behavior of older adults ; Chapter 33. Issues and challenges in enterprise social media ; Chapter 34. Mapping the dissemination of the theory of social representations via academic social networks ; Chapter 35. The netlab network ; Chapter 36. Online dating/dating apps ; Chapter 37. Online prosocial behaviors ; Chapter 38. Online social networking behavior and its influence towards students' academic performance ; Chapter 39. Parental mediation of adolescent technology use ; Chapter 40. The qualities and potential of social media ; Chapter 41. Short history of social networking and its far-reaching impact ; Chapter 42. Social media and business practices ; Chapter 43. Social media credit scoring ; Chapter 44. Social network analysis and the study of university industry relations ; Chapter 45. Social networking and knowledge sharing in organizations ; Chapter 46. Understanding the potentials of social media in collaborative learning ; Chapter 47. Using social media to increase the recruitment of clinical research participants ; Chapter 48. Why it is difficult to disengage from Facebook -- Section 6. Sports and entertainment. Chapter 49. Mining sport activities ; Chapter 50. Sport exergames for physical education.

~РУБ DDC 302.23

Рубрики: Mass media.

   Communication.


   Social media.


   Mass media--Influence.


   PSYCHOLOGY / Social Psychology


   Communication.


   Mass media.


   Mass media--Influence.


   Social media.


Аннотация: "This book provides emerging research on the modern effects of media on cultures, individuals, and groups. While highlighting a range of topics such as social media use and marketing, media influence, and communication technology, this book explores how these advancements shape and further the global society"--

Доп.точки доступа:
Khosrow-Pour, Mehdi, (1951-) \editor.\
IGI Global,

Advanced methodologies and technologies in media and communications / [Электронный ресурс] / Mehdi Khosrow-Pour, D.B.A., [editor]., ©2019. - 1 online resource (xviii, 752 pages) : с. (Введено оглавление)

9.

Advanced methodologies and technologies in media and communications / [Электронный ресурс] / Mehdi Khosrow-Pour, D.B.A., [editor]., ©2019. - 1 online resource (xviii, 752 pages) : с. (Введено оглавление)


DDC 302.23
A 22


    Advanced methodologies and technologies in media and communications / / Mehdi Khosrow-Pour, D.B.A., [editor]. - 4018/978-1-5225-7601-3. - Hershey, PA : : Information Science Reference,, ©2019. - 1 online resource (xviii, 752 pages) : : il ( час. мин.), 4018/978-1-5225-7601-3. - (Advances in multimedia and interactive technologies (AMIT) book series,). - Includes bibliographical references and index. - URL: https://library.dvfu.ru/lib/document/SK_ELIB/6C60EBB1-72E1-4C2F-9905-168E1352E159. - ISBN 9781522576020 (electronic book). - ISBN 1522576029 (electronic book)
Print version record.
Параллельные издания: Print version: : Advanced methodologies and technologies in media and communications. - Hershey : Information Science Reference, 2018. - ISBN 9781522576013
    Содержание:
Section 1. Communications theory. Chapter 1. Communication, information, and pragmatics ; Chapter 2. Data journalism ; Chapter 3. Investigating diachronic variation and change in new varieties of English ; Chapter 4. Negotiating local norms in online communication -- Section 2. Gaming. Chapter 5. Application of gamification to blended learning in higher education ; Chapter 6. Chemistry learning through designing digital games ; Chapter 7. Clinical use of video games ; Chapter 8. Leveraging the arduino platform to develop information technology devices ; Chapter 9. Educational serious games design ; Chapter 10. Exposure to video games and decision making ; Chapter 11. Learning with games and digital stories in visual programming ; Chapter 12. The process model of gameplay to understand digital gaming outcomes ; Chapter 13. Serious games advancing the technology of engaging information ; Chapter 14. Towards modelling effective educational games using multi-domain framework -- Section 3. Language studies. Chapter 15. Mobile testing system for developing language skills ; Chapter 16. Nominalizations in requirements engineering natural language models ; Chapter 17. Word formation study in developing naming guidelines in the translation of English medical terms into Persian -- Section 4. Multimedia technology. Chapter 18. Adaptive hypermedia systems ; Chapter 19. Group synchronization for multimedia systems ; Chapter 20. Metadata standards in digital audio ; Chapter 21. Multimedia-enabled dot codes as communication technologies ; Chapter 22. Semantically enhanced authoring of shared media ; Chapter 23. Transmedia and transliteracy in nemetical analysis -- Section 5. Social networking and computing. Chapter 24. Adolescents' food communication in social media ; Chapter 25. Agent-based social networks ; Chapter 26. Aspects of various community detection algorithms in social network analysis ; Chapter 27. Classification of traffic events notified in social networks' texts ; Chapter 28. Communication privacy management and mediated communication ; Chapter 29. The dual nature of participatory web and how misinformation seemingly travels ; Chapter 30. Effective cultural communication via information and communication technologies and social media use ; Chapter 31. From the psychoanalyst's couch to social networks ; Chapter 32. The internet behavior of older adults ; Chapter 33. Issues and challenges in enterprise social media ; Chapter 34. Mapping the dissemination of the theory of social representations via academic social networks ; Chapter 35. The netlab network ; Chapter 36. Online dating/dating apps ; Chapter 37. Online prosocial behaviors ; Chapter 38. Online social networking behavior and its influence towards students' academic performance ; Chapter 39. Parental mediation of adolescent technology use ; Chapter 40. The qualities and potential of social media ; Chapter 41. Short history of social networking and its far-reaching impact ; Chapter 42. Social media and business practices ; Chapter 43. Social media credit scoring ; Chapter 44. Social network analysis and the study of university industry relations ; Chapter 45. Social networking and knowledge sharing in organizations ; Chapter 46. Understanding the potentials of social media in collaborative learning ; Chapter 47. Using social media to increase the recruitment of clinical research participants ; Chapter 48. Why it is difficult to disengage from Facebook -- Section 6. Sports and entertainment. Chapter 49. Mining sport activities ; Chapter 50. Sport exergames for physical education.

~РУБ DDC 302.23

Рубрики: Mass media.

   Communication.


   Social media.


   Mass media--Influence.


   PSYCHOLOGY / Social Psychology


   Communication.


   Mass media.


   Mass media--Influence.


   Social media.


Аннотация: "This book provides emerging research on the modern effects of media on cultures, individuals, and groups. While highlighting a range of topics such as social media use and marketing, media influence, and communication technology, this book explores how these advancements shape and further the global society"--

Доп.точки доступа:
Khosrow-Pour, Mehdi, (1951-) \editor.\
IGI Global,

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